OUR STORY

LovingEco was founded by two women who are passionate about making a difference. Both are committed to giving back and each cares deeply about the environment, the health of women and the future of our planet. We have built a strong team of the best, brightest and committed to the vision of style for change. We know that other women care, and also love style. This site is for all of our women friends, social entrepreneurs, leaders, students, fellow moms, and fashionistas (men too!) who also do not want to compromise on style and wish to create a more conscious and less toxic world.

OUR LOGO

Serving the community is core to our brand…our logo was created through crowdsourcing and voted on by the community. Each leaf represents a person making a conscious purchase decision and the leaves combined form a heart which represents a community for conscious consumption.