Justine Lassoff - CEO & Co-Founder

  • Favorite place to unwind - Anywhere with friends and family
  • Favorite pastime - Playing with son
  • Eco accomplishment - Solar panels on house for heating water
  • Favorite charity - Team Parkinson, all programs helping children, dog shelters
  • Favorite eco role model - Katy and Philip Leakey of The Leakey Collection
  • What do you wish you could change - solve hunger and health for children
  • Favorite style icon - Carine Roitfeld, Kate Moss, Stella McCartney
  • Favorite other web sites - outnet, shopbop, 1stdibs
  • Favorite eco brands - EA Apparel, Susan Nichole, Cri de Coeur, Stewart+Brown, MyChelle Dermaceuticals


Melinda Moore - President & Co-Founder

  • Favorite place to unwind - Love to meditate at the self-realization fellowship and love to vacation in the Osa Peninsula in Costa Rica
  • Favorite pastime - Hiking and being in nature
  • Eco accomplishment - Started recycling at the at the age of 4 by collecting cans
  • Favorite charity - Amazon Watch, Step Up Women's Network, StartingBloc
  • Favorite eco role model - Yvon Chouinard, Patagonia's founder
  • What do you wish you could change - Making everything organic and toxin free
  • Favorite style icon - Alexa Chung, Sienna Miller
  • Favorite other web sites - ComesticDatabase.org, Netflix, National Geographic
  • Favorite eco brands - 100% Pure, Aubrey Cosmetics, The Leakey Collection


Nishit Rathod - CTO

  • Favorite place to unwind - Anywhere when I am writing
  • Favorite pastime - Being with my family
  • Eco accomplishment - Living a healthy lifestyle and conscious living
  • Favorite charity - WriteNow
  • Favorite eco role model - Adrian Grenier, Leonardo DiCaprio
  • What do you wish you could change - Reverse climate change
  • Favorite style icon - Gisele
  • Favorite other web sites - google, techcrunch
  • Favorite eco brands - Patagonia


Anna Dornan - Brands and Operations Manager

  • Favorite place to unwind - Big Deep
  • Favorite pastime - Playing with my kids
  • Eco accomplishment - Working for LovingEco and making my own organic soap
  • Favorite charity - Appalachia Service Project, A Gift for Teaching, ACTION for Child Protection
  • Favorite eco role model - Rachel Carson, in 1962 she wrote the book "Silent Spring"
  • What do you wish you could change - Children becoming victims
  • Favorite style icon - Gisele Bundchen, Anne Hathaway, Audrey Hepburn
  • Favorite other web sites - ecotothepeople
  • Favorite eco brands - Oeuf, Annie Greenabelle, Olsenhaus, Edun


Katie Bogue Miller - Merchandising Director

  • Favorite place to unwind - Hiking above Pasadena with my dogs and husband Troy
  • Favorite pastime - Lunching (vegan food of course)
  • Eco accomplishment - Being vegan for 5 years and vegetarian for 19 years
  • Favorite charity - The Humane Society, helping give a voice to those who don't have a voice, Farm Sanctuary, NRDC
  • Favorite eco role model - My mom, she has never had paper towels in her household and Alicia Silverstone, fellow vegan and eco fashion supporter
  • What do you wish you could change - I wish everyone was vegetarian. It is the most environmental impact a person can make
  • Favorite style icon - Audrey Hepburn and Jackie O--timeless and classic
  • Favorite other web sites - ecofabulous, Quarrygirl
  • Favorite eco brands - Stella McCartney, Cri de Coeur, Curator by She Bible


Laura Lee - Ecommerce Manager

    • Favorite place to unwind - jogging
    • Favorite pastime - Spending time with family and friends, traveling, going to the beach
    • Eco accomplishment - Recycling
    • Favorite charity - Stand Up to Cancer
    • Favorite eco role model - Angelina Jolie and Brad Pitt
    • What do you wish you could change - Help women who go through drug abuse
    • Favorite style icon - Kate Middleton
    • Favorite other web sites - Sephora, reddit, ESPN
    • Favorite eco brands - Cityzen Green, Modern Minerals

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